Search

Search

MAGAZINE

Lady Matt: The Southern Powerhouse Redefining Hip-Hop from Houston to Harlem

written by

THE EDITOR IN CHIEF

Lady Matt is a Southern-born, Harlem-based hip-hop artist who is redefining the landscape of modern music, turning freestyles into unforgettable moments and her hustle into a lasting legacy. Originally from Houston, Texas, she embodies a raw, confident energy that seamlessly blends Southern grit with East Coast edge—an innovative fusion that has become her signature sound.

Since making her debut in late 2019, Lady Matt has quickly built an impressive reputation, captivating audiences with her dynamic presence and lyrical prowess. She gained notoriety through viral freestyles over Southern classics, which showcased her incredible talent and ability to connect with listeners on a personal level.

Her breakout singles, “Really Really” and “Brick by Brick,” have further solidified her place in the industry, earning recognition and praise from both fans and industry insiders alike.

Her electrifying performances have taken her across the country, from rocking stages on Kash Doll’s Last Doll tour to making impactful appearances on platforms like BET+ with the hit series "All the Queens Men." With every show, Lady Matt proves that she’s not just the next big thing; she’s an artist who is very much in the spotlight now!

In 2025, Lady Matt elevated her game with the highly anticipated release of “Run It Up,” which premiered on Atlanta’s Hot 107.9 and quickly garnered attention from major DJs and media outlets. The single reflects her growth as an artist and her determination to push boundaries within the genre. The track’s infectious energy and powerful lyrics have resonated with fans, further establishing her as a formidable force in hip-hop.

Now, with the strategic guidance of her business manager, Luciano Layne, Lady Matt

is poised for even greater success. Her recent distribution deal with ALPHA Music Group and Empire Records marks a significant milestone in her career, providing her with the resources and support needed to reach new heights. This partnership is set to amplify her voice and give her music the platform it deserves.

With a bold pen, a boss mentality, and an undeniable presence, Lady Matt is constructing her legacy brick by brick. As she continues to innovate and inspire, there’s no doubt that she is just getting started. The future is bright for Lady Matt, and she’s ready to leave her mark on the world of hip-hop.

credits

talent

Lady Matt - @ladymatt__

photographer

Clint Porte - @paper.clint

MEN'S & WOMEN'S EMPOWERMENT

THE NEWSLETTER

Subscribe to the Alpha Magazine newsletter to stay informed, hipped and aware of all things happening in the Alpha brand. This includes exclusive news & events, products and promotions. You may opt-out of our newsletter, hassle-free.

LOS ANGELES, CA